Storytelling That Drives Impact
As a national, award-winning communications and production agency, Change for Balance (C4B) leverages strategic storytelling to amplify disability inclusion in the entertainment industry. With 50% of our communications team being professionals with disabilities, we ensure that authentic voices are at the forefront of the conversation.
For this groundbreaking project with our client, Easterseals Southern California, and media like Variety, TheWrap, Film Independent, and the Hollywood Radio & Television Society (HRTS), C4B has sparked industry-wide discussions on the importance of authentic disability representation–both on-screen and behind the scenes. It’s a powerful conversation about where we are—and where we need to go.
Our efforts have raised awareness and positioned hiring disabled creators as a smart business strategy, helping studios recognize the value of accessibility and the untapped market potential that comes with it.
Easterseals partnered with Variety to spotlight disability inclusion in Hollywood, featuring roundtables with disabled creatives and industry allies on authentic representation in entertainment.
Easterseals’ Groundbreaking New Report: Reimagining Hollywood: A New Lens on Disability Inclusion
Hollywood is built on storytelling, but for too long, the authentic representation of people with disabilities has been overlooked. Reimagining Hollywood brings the voices of the disability community to the forefront and offers actionable steps to improve representation in their productions.
In partnership with key organizations in entertainment, we developed a comprehensive report that sheds light on the progress made in the industry and provides a clear roadmap for studios, brands, and content creators to embrace authentic storytelling. Together, we:
Crafted compelling narratives that highlight the benefits of disability inclusion.
Translated nationwide survey findings into actionable insights that guide studios toward more inclusive practices.
Supported collaborations with major media organizations to ensure disability inclusion remains a top priority in Hollywood.
Advocated for production accessibility coordinators and universal design principles in media production.
Are you ready to be part of the movement toward authenticity and representation? Download Reimagining Hollywood: A New Lens on Disability Inclusion and discover how your organization can lead the charge toward a more inclusive entertainment industry.
At Change for Balance, we believe in the power of storytelling to shift perspectives and create meaningful change. Our work with Easterseals and other partners is just the beginning. Whether you're a studio, brand, or content creator, our team is here to help you take the next step.
Partner with us to reimagine Hollywood—and beyond. Follow the Change for Balance team on LinkedIn, and subscribe to our email list to learn more about our services and how we can support your goals.
Change for Balance is a full-service strategic communications and production agency on a lifelong journey to change this world for the better.